It is easier and more desirable than ever to add video to a PowerPoint (or Keynote) presentation. Video is a powerful way to deliver content and it has the added benefit of mixing up the pace of your presentation. For PowerPoint users, the 2010 and 2013 editions handle video files much more efficiently than in the past. The above is a video I sometimes use to demonstrate a couple of useful points when showing a clip from inside a presentation.
- Try to run the video from within PowerPoint. This will allow you to just advance a slide and have the video begin smoothly. When it ends you can then advance to your next slide and continue. It can be very distracting if you have to fiddle with your laptop, open and close programs and try to figure out where the video file is.
- Be sure of your technology. If you are running a video from the internet or are using an unusual laptop or computer (you may need to download additional drivers) make sure your program knows where to find the appropriate file. Do a test run on the actual equipment in the actual location if you can.
- If your video has sound make sure it is of appropriate high quality. Viewers will forgive a poor image but they will not be very tolerant of hard-to-understand sound. Be sure the audio equipment you use will allow for clear reproduction. Laptop speakers will not carry clearly except for the smallest of groups.
- Tightly edit what you are showing. Your video should be very focused on the activity or point you are demonstrating with little extra run time before or after. Your audience will not be patient if they have to sit through 20-30 seconds of unnecessary material just to get to the important point. Short, sweet and to the point is best.
Needless to say, a well shot, on-target video with good lighting and good sound is the ideal — but not all that easy! Learning to shoot and then perform some simple video edits will be beneficial. It will also give you an immense respect for the people that do this professionally.
